
Team
Yannick Hecker
Senior Manager Product, Market & Strategy
- Product, Market & Service Strategy
- Strategic Negotiation
About Yannick
After studying "Engineering, Economics and Management" at the University of Oxford and working as a consultant in the London financial services sector, Yannick is in the final stages of his PhD on B2B negotiations. He leads various research projects on strategic negotiation and reputation management, and lectures and teaches courses for MBA students and executives at WHU.
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